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The Human Edge: Why AI Won't Replace Great Consultants—And What That Means for Your Business
We're probably at the peak of the AI hype cycle. Your teams have moved beyond experimenting with ChatGPT—they're now integrating AI into...
Jonathan Olsen
Aug 5, 20252 min read


Eliquis & Pharma’s DTC Revolution
💊 Bristol-Myers Squibb and Pfizer are rolling out DTC sales for Eliquis—one of the world’s best-selling blood thinners—at a discount....
Jonathan Olsen
Aug 5, 20251 min read


Governing the AI Leap in Commercial Pharma
Is pharma finally getting AI governance right? After years of cautious experimentation, pharmaceutical companies are finding their rhythm...
Jonathan Olsen
Aug 5, 20252 min read


AI in Drug Discovery: Tools & Trends
The AI-powered drug discovery platform market is set to reach $1.29 billion in 2025, and surge to $8.27 billion by 2035—a rapid ~20%...
Jonathan Olsen
Jun 17, 20252 min read


AI Governance in Pharma R&D
What if the success of AI in pharma R&D depends less on how powerful the models are—and more on whether companies build the right...
Jonathan Olsen
Jun 13, 20252 min read
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